At the core of your business strategy should be the customer. This course equips you with the tools to design and deliver experiences to meet customer needs and drive business growth and loyalty. This course dives into the key components of Customer Experience (CX), teaches you how to identify and analyse crucial customer touchpoints, and emphasises the role of customer feedback in shaping experiences. With practical insights and actionable strategies, you’ll be empowered to develop and implement effective improvements.
Learning Goals
Understand the fundamental CX principles and methodologies.
Learn to identify and analyse key customer touchpoints.
Understand customer feedback mechanisms and their role in CX.
Learn how to create a roadmap to drive customer-centric decision-making for business growth
Learn how CX can improve profitability, employee engagement, and customer satisfaction.