UX Research


Understanding the goals, pains, and needs of our customers is critical for the success of our products and services. User Experience (UX) Research or User Research applies various qualitative and quantitative data collection and analysis methods to gain holistic perspectives about your customers, products, and services.

Why UX Indonesia

For more than 15 years, UX Indonesia has helped hundreds of world-leading companies and organizations across the globe to transform User Research data collected into actionable insights, blueprints, and strategies. Our experts who have accumulated experience of over 35 years of expertise to help you to employ UX Research within your company in order to maximize your business values.

Using qualitative and quantitative best practices, we have the capability to conduct the UX Research on your behalf as well as in cooperation with your team, regardless of your design and development journey stage. We are accustomed to work at various location, contexts, and settings to guarantee optimum research outcomes.

UX Research

Ethnographic Field Studies

Gain actionable insights fresh from customers’ natural environment with the best in-field expertise.

UX Research

Intercept Studies

Collect quick feedback from your customers in their daily routines with experienced local experts.

UX Research

Diary Studies

Gain insights of your customer behaviors and experiences over time with the latest tools and methods.

UX Research

Journey Mapping

Be in your customers’ shoes to identify gaps and opportunities in your touch points and channels.

UX Research

Interviews

Explore customer perspectives on your products and services in intensive individual interviews.

UX Research

Surveys

Get unbiased answers from your customers with our contextual question formulation techniques.

UX Research

Product Audit

Quickly fix your product usability problems and conversion bottlenecks under guidance of Google Dev Experts.

UX Research

Usability Testing

Reveal usability problems and learn directly from customer interaction with your products and services.

UX Research

A/B Testing

Decide the best design option based on statistical experiment of your customer behaviors.