Test Your Design Ideas With Users First

An author wrote this about Design Review: It’s useless when 80% are about praising the design and 20% is about challenging the design. It is unfortunate that this author does not understand the difference between Design Review and Design Critique.

While the goal of Design Critique is to evaluate and improve design ideas, the goal of Design Review is to evaluate a product and service design objectively from different aspects and perspectives against a set of requirements and metrics. The goal of Design Review is not to improve the design.

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