Consulting


 

User Research

user_research
User Research refers to an ethnographic-inspired process of gaining insights from stakeholders. Business and design can benefit from User Research because it offers well-grounded insights to make business decisions, as well as design decisions.

During our User Research activities, gaining a holistic understanding of stakeholders and their activities is critical, and therefore our User Research strategy is embedded in Iterative Phase Model™ (IPM) strategic framework.

We customise our User Research services for specific needs and goals through the following services:

  • IPM User Research™
    Integrated services based on Iterative Phase Model™ strategic framework.
  • Stand-alone User Research™
    Delivered regardless of the stage, timing and nature of processes.
  • Plug-in User Research™
    Add-on services that extend your User Research activities.

 

Benefits

  • Agility to move forward between phases swiftly.
  • Seamless integration of User Research activities.
  • Built-in checkpoints and deliverables.
  • Significant rich and relevant ethnographic-inspired insights throughout the whole design and development life cycle.
  • Optimise resources utilisation for short project life cycle.
  • Improve stakeholder contribution.

 

Interaction Design

icon_idInteraction design influences the identity of your products and services and contributes to meet the expectations of diverse stakeholders. While some companies are still struggling and catching up to sell their product conceptualization service, UX Indonesia has already gone beyond product conceptualization in providing Interaction Design solution.

We seamlessly integrate User Research to provide rich and well-grounded insights for your design and development efforts. We conduct specific human-centred activities, such as contextual inquiries, ethnographic research, bodystorming, scenario building and some other relevant activities that will give a holistic understanding of diverse stakeholders. Informed by the results of human-centred activities, we synthesise some key insights into innovative product and service design concepts, prototypes and viable business models for diverse stakeholders.

 

Featured Services

  • Stakeholder Analysis
    Balance requirements of stakeholders, organisations and business.
  • Contextual Inquiries
    Gain contextual understanding of use through “apprenticeship”.
  • Ethnographic-inspired Field Research
    Immerse in a specific culture for a quest of socio-cultural insights.
  • Design conceptualisation
    Translate ideas into feasible and well-grounded design concepts.
  • Rapid Prototyping
    Rapidly design and evaluate low-fidelity prototypes.
  • Business modelling
    Translate design concepts into viable business models.

Benefits

  • Innovative product and service design concepts.
  • Engaging, actionable and aesthetic interaction models.
  • Aesthetic and consistent interfaces.
  • Effective and efficient interface features.
  • Establish guidelines for subsequent design and development efforts.
  • Sustainable products and services.
  • Unique identity.
  • Strong brand loyalty.
  • Competitive advantage.
  • Viable business models.
  • Increase the value of user experience.


 

Information Architecture

icon_iaThe explosive growth of information has changed the way people search and retrieve information through Interactive Media. In some cases, it is no longer people who consume information, but rather the information that distracts people’s attention.

Our Information Architecture solution goes beyond two-dimensional constraints of screen-based information representation or web sites. We take into account the goals and motivations of the information stakeholders, tackle localisation challenges and balance the requirements of stakeholders, organisations and business for the success of your Interactive Media.

We seamlessly integrate User Research to provide rich and well-grounded insights for your design and development efforts. With our innovative agile socio-technological techniques, we design and develop the elements of information for your Interactive Media.

 

Featured Services

  • Card Sorting
    Identify and cluster your information properly.
  • Copywriting
    Communicating ideas smoothly and improving rapid visual scanning.
  • Labelling
    Designing consistent labelling system for Interactive Media.
  • Personas
    Creating Personas for your Interactive Media development.
  • Wireframing
    Designing wireframes for Interactive Media.

Benefits

  • Consistent and smooth information flow.
  • Reliable and optimal information foraging.
  • Seamless information integration.
  • Information Accessibility.
  • Actionable blueprints and taxonomies.
  • Empowerment of information stakeholders.
  • Increase the value of user experience.
  • Strong brand loyalty.


 

Usability Evaluation

mobile_deviceThe traditional usability engineering that emphasises on effectiveness and efficiency is no longer adequate to support the out-of-the-box experience design. Social interaction and community practices have become more significant in product and service design due to rapid adoption of converging personal and mobile technologies.

Business has become more dependent on innovation than ever due to fiercer competition in the global and local markets. The demand for shorter design and development life cycle has positioned agility as one of the most important factors in product and service design and evaluation. Effectiveness and efficiency are no longer the only success measures that determine the winning products. The symbiotic relationship between human and technology has gone beyond standards and utilitarian purposes.

 

Agile Usability Engineering

Pair_WritingWhile some usability companies claim the use of persuasive and motivational design techniques as a “step-up” from usability engineering and are catching up to prove and sell their “usability” commodities, UX Indonesia has already taken the practice of usability engineering to the next level by strategically integrating and synthesizing some proven agile socio-technological techniques into the usability engineering process.

In particular, the contextual application of usability engineering principles differs significantly from the rest of the world. We seamlessly integrate User Research to provide rich and well-grounded insights for your design and development efforts. Collaborative Usability Engineering™ is an example of our approach, among some other best practices, that can empower stakeholders and create strong brand loyalty through a usability engineering process.

We evaluate your design based on new and proven design principles and by watching people interact with it. We can test and evaluate anything with an interface, as well as early prototypes.

Usability Testing

Usability testing is one of the most practical and useful ways to reveal some usability problems during a design and development process. During the process, usability testing results can prevent the accumulation of usability problems, provide a guidance for subsequent design & development efforts and increase the value of user experience.

We always recommend an early usability testing in a design and development process. Nevertheless, it is not unusual to conduct usability testing in any stage of design and development life cycle. In any case, we are always ready to provide our End-to-End Usability Engineering™ solution that resonates with the goals of stakeholders.

Featured Services

  • Stakeholder Analysis
    Balance requirements of stakeholders, organisations and business
  • Participative Walkthrough
    Stakeholders interactively develop and evaluate prototypes
  • Usability Review
    Evaluate design against a set of usability best practices
  • Usability Testing
    Reveal some usability problems during a design and development process with your target users
  • Competitive Analysis
    Compare critical elements of your design with your competitors
  • Worldwide Evaluation
    Conduct usability evaluation and user research
  • Usability ROI
    Calculate Return on Investment (ROI) of your usability investment
  • Usability guidelines
    Develop usability guidelines for your product

Benefits

  • Leverage the usability of your products
  • Better understanding of target users
  • Genuine feedback from target users
  • Reduce the cost of redesign
  • Prevent the accumulation of usability problems
  • Establish guidelines for subsequent design and development efforts
  • Increase the value of user experience
  • Empowerment of stakeholders
  • Strong brand loyalty


 

Web Evaluation

icon_webdesignThe paradigm shift from universal products and services towards customised and personalised ones has been dominating the information and communication technology (ICT) industry. One of the driven forces is the development of Web (the Internet) and its related technologies.

Satisfying thousands of web site target audience with many different goals is a main challenge in today’s complex web site design and development. Even though it is technologically feasible to include all possible functionalities for those thousands with many different goals, such web sites often fail to satisfy the needs of any target audience.

We can evaluate your web site and web application against the best practices in the following areas: usability, accessibility, visual design, information architecture and interaction design. rapid_approachesWe seamlessly integrate User Research to provide rich and well-grounded insights for your design and development efforts. Guided and informed by human-centred design rapid approaches, we gain a holistic understanding of your web site and web application target audience and assess the functionality, aesthetic, and interactivity of your web site and web application. This assessment will lead to a deliverable that contains our findings and recommendations for enhancing the experience of your web target audience. Depending on your time and budget resources, we will apply our knowledge and experience to every detail of your web site and web application before delivering findings and recommendations you can put to use.

 

Featured Services

  • Web Usability Review
    Evaluate web design against a set of usability best practices.
  • Web Usability Testing
    Learn from the interaction of target users with your web design.
  • Web Competitive Analysis
    Compare critical elements of your web design with your competitors’.
  • Search Engine Optimization (SEO)
    Optimize your site for search engine results.
  • Participative Walkthrough
    Stakeholders interactively develop and evaluate web prototypes.
  • Personas and Scenarios
    Simple, yet powerful tool to focus your web development effort.

Benefits

  • Cost and time effective evaluation.
  • Budget fitting.
  • Flexible timeline.
  • Quick-fix.
  • Better understanding of web target audience.
  • Comprehensive and actionable recommendations.
  • Establish guidelines for subsequent design & development efforts.
  • Empowerment of stakeholders.